General Management Programme for

Young Leaders

The young CEO’s guidebook, designed and delivered by IIMB’s IIMBx

Case Discussions
and Projects

12 Months
Online Programme

Online Learning with
Campus Connect Sessions

Program Overview

The corporate landscape of this day and age has changed in several significant ways. Talented young professionals are being presented with the opportunity to take on senior roles and are given managerial responsibilities quite early in their career. In addition to this, many of them work for startups and SMEs that require them to have a more holistic understanding of businesses in addition to technical knowledge. With a steep learning curve to handle, young leaders frequently struggle to make informed decisions and, as a result, often doubt their own abilities. That’s where we come in. IIMB, with its close association and interaction with industries over the last four decades, understands this challenge and has created a unique programme for the young leaders of today. The programme provides them with a strong foundation in management and gives them the confidence to vault the inevitable hurdles that arise in every successful career.

Programme Objective

The General Management Programme for Young Leaders (YLP) aims to achieve the following objectives.

  • Provide analytical and communication skills to young managers
  • Gain a strong working knowledge in managing different functions like production, marketing, finance and human relations
  • Provide confidence in managing accounting and financial matters
  • Learn to read the competitive landscape and build strategies
  • The programme is delivered using the blended learning format. This means you will learn via classroom sessions, course videos, webinars, and interviews.
  • The programme includes a live connect with IIMB faculty through webinars and campus visits. You will be able to discuss industry trends, theories, and real-life scenarios both virtually and in person.
  • This programme is designed to help you understand how each management concept is applied in the workplace. Through interviews with industry experts, you will be able to gain a real-world perspective of everything you learn.
  • Each course is closely supported by subject matter experts from the IIMBx team. They answer queries, reply to and edit posts, and communicate course updates.

Module 1: Foundations for Management

  • Business and Economics
  • Organization Design for Creating Competitive Advantage
  • Business Communication
  • Business Statistics and Analytics
  • Accounting for Decision Making

Module 2: Functional Management

  • Operations Management
  • Marketing Management
  • Corporate Finance
  • People Management
  • Strategic Management

Course Curriculum

Module 1 offers five courses on Foundations for Management

Statistics for Business

This introduction to statistics course examines data from the perspective of business scenarios and demonstrates how to apply this data to make better decisions.

Accounting for Decision Making

Learn how to read and interpret financial statements and manage costs to take informed business decisions.

Managerial Economics

An introduction to Microeconomics and its impact on managerial decision making in today’s business world.

Organizational Design for Competitive Advantage

Learn how to design control systems, decision-making processes and a culture that enables value creation and the development of sustainable competitive advantage

Business Communication

This Course is designed to help the learner apply the basics of effective written and oral communication in a business scenario.

Module 2 offers five courses on Functional Management

Operations Management

Understand key aspects of business operations and lean management including capacity, productivity, quality, and supply chain.

Marketing Management

Learn how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios.

Corporate Finance

Learn the ideas, concepts and tools managers use to make the right financial decisions.

People Management

Learn to be a better manager by developing leadership and communication skills designed to turn first time managers into great team leaders.

Strategic Management

Learn how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.

About IIMBx

IIMBx is founded on the belief that management education has the potential to transform our educational systems. It is built upon our philosophy to make high-quality education available to everybody regardless of the limitations imposed by location, finances, and prior educational background. Led by the faculty at IIM Bangalore, IIMBx makes the construction of this progressive future possible by offering students online courses and programmes that cover both core and advanced subjects in the fields of business and management. 

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