DO Your Venture: Entrepreneurship for Everyone

4-5 hours/week

Course Information

Course Length     : 5 weeks

Course Overview

This Entrepreneurship course by IIMBx is designed for students, professionals, and problem-solvers who wish to start a business on their own. Positioning itself as a beginner-level course, Do Your Venture takes a scientific, hands-on, action-oriented approach to provide foundational knowledge about setting up a venture; to debunk the myths around entrepreneurship; and to lay down step-by-step processes involved: from business idea selection to idea evaluation to gathering customer validation to defining the business model.

Professor Suresh Bhagavatula

Course Instructor
Indian Institute of Management Bangalore (IIMB)

Course Syllabus

Week 1: Introduction to Do Your Venture
  • Week 1 Overview
  • Do Philosophy
  • Myths of Entrepreneurship
  • Equifinality and Types of Entrepreneurs
  • Knowledge Check
  • Week 1 Wrap-up
Week 2: Opportunities and Idea Generation
  • Week 2 Overview
  • Toolkits for Idea Generation
  • Antecedents Of Opportunities
  • Jobs To Be Done
  • Knowledge Check
  • Graded Activity – Business Ideas
  • Week 2 Wrap-up 
Week 3: Idea Validation and Evaluation
  • Week 3 Overview
  • Idea Evaluation
  • Tips from Entrepreneurs
  • Mentor Speak on Idea Validation
  • Knowledge Check
  • Graded Activity – Idea Validation and Evaluation
  • Week 3 Wrap-up
Week 4: Lean Canvas
  • Week 4 Overview
  • Traditional Business Plan: A Tool for a Static World
  • Lean Canvas: A Tool for an Uncertain World
  • Using the Lean Canvas
  • Knowledge Check
  • Week 4 Wrap-up
Week 5: Effectuation
  • Week 5 Overview
  • Effectuation
  • Effectuation in Action
  • Knowledge Check
  • Graded Activity Lean Canvas Final Submission

By the end of this course, you will be able to:

  • Integrate a strong action philosophy in developing entrepreneurial ideas, focusing on the “DO Your Venture” ideology
  • Identify the Common paths taken by successful entrepreneurs
  • Demonstrate the Pre-venture idea creation and evaluation
  • Explain how to rapidly develop and test ideas by gathering quick customer feedback
  • Apply Tools to successfully launch your venture including Lean Canvas

This course is intended for those who are aspiring to be entrepreneurs and who are interested in developing their understanding of the critical factors surrounding entrepreneurship and business decisions.

I liked the course a lot. It helped me clear many concepts regarding entrepreneurship. Moreover, it has shaped and sharpened my thinking process. Also, I must mention about the content delivery skills and the energy in the voice of Suresh Sir. Great Man ! Thank you NSRCEL (IIM Banglore).
(Prajwal Jamanadas Chandak)

Great experience and well sorted and informative course.
(Sushmitha Chowdary)

The content of ths course is wow.. i learn too much from this … the case studies and the live projects are very helpful to know the reality of the market. TKANKYOU
(Kartik Rajput)

It was a great experience! Quality content. I highly recommend everyone for this course who is looking to start their venture.
(Bansh Pati Yadav)

As per my knowledge and experiences its a very good programme for a startup, it’s very good at motivating people to accelerate his/ her idea to covert in opportunity. Prop. Suresh sir, is amazing! I am very thankful to all teams and its efforts to help to deliver the best information to exploring our goals.
(Ashish Nagwanshi)

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