Accelerate your digital learning with IIMBx

IIMB EduExcellence50

“IIMB EduExcellence50” symbolizing the celebration of IIMB’s 50 years of educational excellence while highlighting the digital learning opportunities offered through IIMBx.

We are thrilled to announce the launch of two exciting online courses through IIMBx, the digital extension of the prestigious Indian Institute of Management Bangalore (IIMB). As we celebrate five decades of educational excellence, we are proud to introduce courses that encapsulate the essence of our institution’s rich heritage and forward-looking vision.

Both of these courses have been chosen for their relevance and impact in today’s world. ‘Leadership Through Literature’ reflects our belief in the power of narrative and storytelling to shape leadership qualities, while ‘Digital Marketing’ acknowledges the increasing significance of the digital domain in contemporary business and marketing strategies.

Whether you are a current or former faculty member, a distinguished alumnus shaping industries, a dedicated current or retired staff member, or an ambitious student with boundless aspirations, these courses are being offered to enrich your educational journey.

Important Dates

Application Start Date: 1st Jan 2024
Application End Date: 10th Jan 2024

Course Start Date: 20th Jan 2024
Course End Date: 31st Mar 2024


Digital Marketing Strategy

If you are curious to know how marketers use digital channels to attract, reach, interact and engage with customers, this course is for you! Explore this course to equip yourself with the fundamentals of digital marketing strategy with a range of discussions on various practices and frameworks. By the end of this course, you will be able to describe digital customer behaviours and how to develop your marketing plans that suits well for the digital era.

The Essence of Leadership: Explorations from Literature

The course consists of interpretations and lessons from classic literature for leadership and effective management. It reads between the lines of some of the greatest works of literature and draws out lessons to help one transform from being an effective manager to a motivational leader.Delve into the exciting world of complex and compelling stories with us.

Who can Enroll

Current & Former Faculty Members



Current & Former Employees

Teaching Assistants

Academic Associates

Please Note:

      • Participants can choose to do one or both courses.
      • Timelines will not be extended, so you are encouraged to stick to the dates specified.
      • You have to complete one or both the courses by March 31st
      • Digital Certificate will be Awarded by first week of April
      • Admissions are granted based on active IIMB association.

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