3 marketing myths, debunked

3 marketing myths, debunked

by | Apr 25, 2022 | Expert insights, What to learn

1 – New businesses should focus on making their product perfect instead of wasting time on other things It is true: good marketing won’t save a bad product. On the flipside, you should not expect your product to be good enough to sell itself. No matter what your...
Why take Digital Learning seriously?

Why take Digital Learning seriously?

by | Jul 26, 2019 | Learner Story

When we look back in retrospection about the advancements that we have been able to make with the help of technology, we see that the impact of technology is not limited to modes of transportation and communication. The evolutionary changes in our current education...
The MOOC journey – a faculty perspective

The MOOC journey – a faculty perspective

by | Aug 20, 2018 | Faculty Speak

We kick off the week with insights on digital learning from Professor G Shainesh –  Professor of Marketing at IIM Bangalore. Professor Shainesh has over two decades of international research and teaching experience, and successfully launched a MOOC on customer...
Planning and creating great course videos

Planning and creating great course videos

by | Jun 13, 2018 | General

“The success of a production depends on the attention paid to detail.” – David O. Selznick This blog post is the first of a four-part series that discuss what you should keep in mind when shooting course videos. In this first part, we will...
On creating your MOOC Curriculum

On creating your MOOC Curriculum

by | May 28, 2018 | Instructional Design

Picture this… You’ve been offering a course that’s very popular amongst your learners; your classroom is a testimonial to how effectively you engage with them. You’ve now decided to offer the course online through a MOOC. What are your considerations going to be? How...

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